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Press release gives you permanent quality one way backlink. Links help in driving direct traffic to the site and most importantly they help in getting higher rankings on search engines.
Increased Traffic and Potential Sales
This is a very vital benefit of a Press Release. PR has the potential to send you good traffic and new costumers and partners.
Improved Branding Online
The more people read about you, the more they know you. You also gain the attention of journalists, and over time, they start to trust you more and give you more media coverage.
Google looks at these sites favorably, which means a link from one of them is far more valuable than a link from some random blog or forum.
Press release distributions can help you manage your reputation, especially if you’ve been getting negatively flamed for something you might not have done.
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